Research project

Activist theory of corporate social responsibility: Reframing the political role of business in society
Yritysvastuun aktivistiteoria: Yritysten uusi poliittinen rooli yhteiskunnassa


Project Details

Start date: 01/09/2020

End date: 31/08/2023


Funder

Academy of Finland


Abstract

This project studies corporate social responsibility (CSR) as activism done firsthand by companies. In corporate activism, companies advocate for socio-political issues via their brands, campaigns, and statements, and can use confrontational tactics such as public protest and disobedience that are not currently sufficiently explained by theory. This project aims to explain the transforming role of business in society by theorizing how companies engage in political activity as activists and how to understand this role in increasingly value-polarized societies. The data is collected from four Nordic countries.


Keywords

activism, corporate social responsibility (CSR), business in society



Last updated on 2020-29-06 at 13:35