A4 Conference proceedings

Business Potential for Sustainable Solutions in the Agricultural Industry

Publication Details
Authors: Nasiri Mina, Rantala Tero, Saunila Minna, Ukko Juhani, Rantanen Hannu
Publication year: 2017
Language: English
Title of parent publication: Proceedings of the 13th Nordic Environmental Social Science Conference, 6-8th June 2017, Tampere, Finland
JUFO-Level of this publication: 0
Open Access: Not an Open Access publication


The increased demand for sustainable solutions
has attracted different businesses to sustainability, regardless of the size
and type of companies. The development of sustainable approaches, such as
products, services and technologies as well as business models including the product
– service – system, circular economy and industrial symbiosis as sustainable
development solutions has attracted more attention due to the need to find a better
solution for the conventional economic model based on “take, make, and
dispose”. Although there seems to be a growing understanding of sustainable
approaches and their role in sustainable development, there is a lack of
empirical-level studies on what kind of approach to sustainable solutions (i.e.
technologies, services, products and business models) evolve in specific
industries. This study contributes to this research gap by reviewing the
concept of sustainability and existing approaches to find sustainable solutions
for companies. Furthermore, the empirical data have been collected from a cross-section
of Finnish horse industry operators to determine how willing companies are to
exploit approaches to sustainable solutions, as well as what the existing
sustainable solutions are in this industry. The response rate of this study is approximately
24 percent, including 139 received valid responses among the sample of 580

Last updated on 2018-15-02 at 09:15