A1 Journal article (refereed), original research

Synergistic effect of technology and customer relationship orientations: consequences for market performance


Publication Details
Authors: Salojärvi Hanna, Ritala Paavo, Sainio Liisa-Maija, Saarenketo Sami
Publication year: 2015
Language: English
Related Journal or Series Information: Journal of Business and Industrial Marketing
Volume number: 30
Issue number: 5
JUFO-Level of this publication: 1
Open Access: Not an Open Access publication

Last updated on 2017-22-03 at 14:17