A1 Journal article (refereed), original research

The responsibility of an ethnocentric consumer - nationalistic, patriotic or environmentally conscientious? A critical discourse analysis of ‘buy domestic’ campaigns


Open Access hybrid publication

LUT Authors / Editors

Publication Details
Authors: Pekkanen Tiia-Lotta, Penttilä Visa
Publisher: Emerald: 24 month embargo
Publication year: 2020
Language: English
Related Journal or Series Information: International Marketing Review
ISSN: 0265-1335
eISSN: 1758-6763
JUFO-Level of this publication: 2
Open Access: Open Access hybrid publication

Last updated on 2020-29-09 at 11:10