A1 Journal article (refereed), original research
Why invest in green technologies? Sustainability engagement among small businesses
Open Access publication
Publication Details Authors: Saunila Minna, Rantala Tero, Ukko Juhani, Havukainen Jouni
Publisher: Taylor & Francis (Routledge): SSH Titles
Publication year: 2018
Language: English
Related Journal or Series Information: Technology Analysis and Strategic Management ISSN: 0953-7325
eISSN: 1465-3990
JUFO-Level of this publication: 2
Open Access: Open Access publication
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Abstract
This study
examines the links between sustainability engagement and green technology
investments. Using data on 139 Finnish small businesses, the results show a
positive relationship between the two. The sustainability engagement of small
businesses affects their interest in investing in green technology. However, engagement
in environmental sustainability does not seem to be the main motivator behind
green technology investments. The results of the mediation analysis show that when
investing in green technologies, companies do not consider environmental
sustainability as a main value but as a way of achieving social and economic
value.